We are working with an ambitious, high growth food and hospitality platform that develops and scales innovative consumer led concepts across multiple channels.
The business operates in a fast paced, entrepreneurial environment and is entering a significant growth phase, with a strong focus on expanding its brand portfolio, strengthening market presence, and accelerating commercial performance.
They are now seeking a Marketing Lead to take ownership of the marketing function and play a key role in shaping brand strategy, growth marketing, and team development.
This is a broad and highly visible leadership role combining brand building, performance marketing, and strategic growth.
Working closely with senior leadership, you will be responsible for driving demand across a portfolio of brands while supporting wider commercial and partnership growth.
Key responsibilities include:
Develop and evolve brand positioning, storytelling, and go-to-market strategies
Lead campaign planning and execution across digital, social, and experiential channels
Support the successful launch and scaling of new concepts and initiatives
Drive customer engagement, retention, and brand awareness
Support business growth through targeted marketing initiatives and market positioning
Develop case studies, brand communications, and marketing materials to support commercial activity
Strengthen industry visibility through partnerships, content, and thought leadership
Collaborate closely with commercial and operational teams to support expansion initiatives
Identify and deliver marketing initiatives that improve commercial performance across multiple channels
Use data and insight to optimise campaigns, customer journeys, and brand performance
Support marketing execution within physical locations and customer-facing environments
Lead and develop a small but growing marketing team
Manage external creative and specialist partners
Establish marketing planning processes, priorities, and resource strategies
Drive marketing investment decisions aligned to commercial performance
First 6 months:
Establish a clear brand and growth roadmap
Deliver measurable performance improvements across key initiatives
Strengthen brand visibility and market positioning
Implement scalable marketing processes and team structure
6–12 months:
Build repeatable launch and campaign frameworks
Develop a high-performing, well-structured marketing function
Deliver sustained brand growth and stronger customer engagement metrics
You are a commercially minded and hands-on marketing leader who thrives in growth-focused environments.
You will likely bring:
Experience leading marketing within food, hospitality, consumer brands, or high-growth start-ups/scale-ups
A strong balance of creative brand building and performance-driven marketing
Experience managing multiple projects, brands, or channels simultaneously
Strong leadership and stakeholder management skills
A pragmatic and adaptable approach, comfortable working in fast-moving environments
Opportunity to shape and lead a marketing function within a scaling business
High autonomy and direct influence on growth strategy
Entrepreneurial and collaborative working environment
Strong career progression opportunities as the business expands
